Build trust in every transaction with behavioral data
Elevate banking and insurance services by creating seamless, secure user experiences that foster trust and drive retention.
200%
Increase in conversions for Everpaw, a subsidiary of Pinnacle Pet Group
80%
Reduction in ticket resolution time for Finicity
20%
Increase in application form conversions for Jacaranda Finance
Resolve friction instantly with context-aware AI
When customers struggle with a complex application or claim, they rarely complain. Fullstory gives AI agents the behavioral context to resolve friction in real time, before it becomes a support ticket.
Personalize every financial journey
Most personalization stops at demographics. Fullstory surfaces real-time behavioral signals, like hesitation on a key field, to trigger targeted guidance the moment a customer gets stuck, keeping them moving forward with confidence.
Mitigate risk and accelerate investigations
Equip support, fraud, and compliance teams with visual evidence they can trust. Whether resolving a dispute, auditing a complaint, or investigating suspicious activity, agents close cases faster with total confidence.
Your warehouse, enriched with behavioral data
Behavioral signals fill the gaps your CRM and transaction data leave behind—giving models, analysts, and data engineers a complete picture to work from.
WorldRemit boosts conversions and innovation
WorldRemit captures nearly 20 million events daily, giving teams a clear view of user behavior and the insights needed to make confident product decisions.
Pinnacle Pet Group increases conversions across its brands
Pinnacle Pet Group leveraged Fullstory to efficiently identify and resolve errors during rapid growth, improving customer satisfaction by streamlining issue resolution.
Finicity enhances sensitive data management
Finicity improved its fraud detection, data collection, and customer experience by using Fullstory's Private by Default setting to securely manage sensitive data and verify insights.
TBC Banks boosts conversions rate, builds trust, and drives efficiency
Using Fullstory’s behavioural data, TBC Bank identified clear evidence of where customers were getting stuck and redesigned the user dashboard to focus on hyper-personalization.
Lower costs
Cut investigation time and support costs by finding and fixing friction faster. Keep SLAs steady and reduce avoidable tickets.
Higher conversion
Raise completion and product adoption by removing stall points in onboarding, funding, and account access.
Stronger trust
Reduce disputes and fraud losses with auditable evidence. Meet accessibility and compliance expectations to build confidence.
“ clear, complete picture.”
“...Fullstory goes from very macro-level analyses all the way down to individual interactions, so you can get a clear, complete picture.”
“ it’s paying dividends”
“Fullstory enables us to identify those small things that will have an outsized impact on our KPIs. We’re using these insights to make every improvement we can, and it’s paying dividends… "
Additional resources
See how this banking platform improves fraud detection process and data collection best practices.
How this Australia-based online loan service, improves the user experience, from application to customer support.
Learn how TBC Bank boosts onboarding conversion rates, builds trust, and drives efficiency
Discover how one Fortune 500 financial institution increases enrollment conversion rates, mitigates risk, and increases the conversion rate for password changes with Fullstory.
Financial institutions must unify visibility, privacy, and compliance to enhance customer trust, meet regulatory demands, and gain a competitive edge.
Don't wait for complaints. See how financial services teams use Fullstory to detect friction, deflect tickets, and stop churn with proactive support.
Fullstory for SaaS
