In high-stakes digital experiences, friction isn't just frustrating, it can interrupt the action. Here's what this year's data reveals about player experience, and what it means for how you plan for 2027.
The pile-up: rage, dead, and error clicks moving together
Engagement: more time in play, not more engagement
The device gap: mobile errors and dead clicks diverging
A new kind of noise: detection's blind spot
This is just a glimpse of what the full data reveals.
Experience the complete Digital Benchmark Report 2026 and compare your own data.
Use Claude, Cursor, or another LLM? Access a ready-to-use prompt that lets you compare your own analytics data against the benchmark, no Fullstory required. If you do use Fullstory, the MCP connection makes the comparison even easier.
